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50% Facts or 100% Feelings? w/Omar Isuf | 50% Facts Podcast

Ep.21. We had some fun with this episode by breaking format and having an extended conversation with our good friend, Omar Isuf. Omar is a successful YouTube content creator, a partner with Silent Mike and Bart Kwan on Kizen Training, as well has pursuing other business ventures. He's also a keen observer of media.

We talked about a variety of topics, but one central theme was effective storytelling in popular culture:

Can’t anybody make a movie that’s not about a superhero anymore?
Why do some stories resonate more than others?
How does a good story cause you to suspend disbelief?
Does the kind of story you enjoy reflect how you think about yourself?
Here’s a link to the Star Wars line that Mark Hamill refused to say.

(Yes, we discussed Avengers: End Game and Star Wars: The Rise of Skywalker.)

In our next episode, we get down to business and tackle the question “Is it too late to get a huge following on YouTube and social media?”

You can find Omar on his hugely successful YouTube channel. And on Instagram as @omarisuf. Check out his new podcast, Iron Culture, with Eric Helms. 

Hosted by Mike Farr (@silentmikke) and Jim McDonald (@thejimmcd).
Produced by Jim McDonald
Production assistance by Connor O’Neal.
Theme by Aaron Moore.
Branding by Joseph Manzo.